Reaching Your Target Audience with Optimized Content

Whether your motivation for blogging is a passion for your niche, promoting a business or monetizing an affiliate site, reaching your target audience requires you to know the basic elements of search engine optimization. Combining WordPress, the Yoast plugin and a couple of other tools I can show you how to reach your target audience without having to break the bank on expensive ads.

Perhaps you have heard that content is king but having the correct writing strategy will determine if your site is ranking on Google or not. The purpose of this topic is to teach bloggers the basic elements of search engine optimization such as keyword density, siloing, proper usage of tags, and how to take advantage of the WordPress.com to Google Docs extension.

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